Outlet Centres

The process of evaluating outlet centres is the same as for town centres and shopping centres

Within the RSPM we account for the different nature of outlet centre catchments: they are geographically larger but achieve lower sales penetrations.

The RSPM also accounts for the impact of all types of traditional retail competition.

Our experience with outlet centres is extensive. Here are some examples of some studies we have undertaken:

Bicester Village:

• set up and run consumer research to profile
  • catchment
  • consumer spend & visit patterns
• impact of Bicester Village on the town centre

Whiteley Village Centre:

• scale of sustainable development
• model tenant mix
• sales forecasts, P & L’s & affordable rents
• 3 year sales forecasts by month by tenant

Royal Quays:

• cathment defintion

This study was similiar to that of Whiteley Village Centre

A West Midland Location:

A s above plus:

• "what if" scenarios (size, layout)
• impact on town centre
• development appraisals

Cheshire Oaks:

• impact of Cheshire Oaks and THI scheme on Ellesmere Port
• analysis of catchment and spend patterns of Cheshire Oaks

Pirnhall, Stirling:

• advice to BAA/McArthur Glen on construction of impact model

Pontypridd:

• impact assessment for the local authority

Gretna Gateway Outlet Village:

• catchment definition
• demographic & spend profiles
• scale of sustainable development
• tenant mix and layout